Searching for the best Instagram photo spots in Salem, MA?
I’ve got you covered!
Welcome to Salem, Massachusetts, a city that masterfully combines rich historical significance with a lively modern culture. Famously dubbed “Witch City,” Salem is steeped in the lore of the 17th-century witch trials, making it a captivating destination, especially during the October Halloween season.
Yet, Salem offers much more than its witch-related legacy. Whether you’re here in October or just exploring the Witch City, this place is filled with Instagram-worthy locations, from charming shops and art studios to its haunted historic sites.
After roaming around and capturing some memorable photos, I compiled this photography guide to help you discover the best spots to snap some amazing pictures.
So pick up your camera and don your witch hat. Let’s dive into the most Instagrammable locations in Salem, Massachusetts!
1. Salem Witch House
The Salem Witch House is the only building directly associated with the infamous witch trials of 1692. It stands as a haunting reminder of a tragic chapter in American history. As one of Salem’s must-see attractions, it provides a unique insight into the lives, beliefs, and fears of the individuals involved in the trials, making it essential for anyone wanting to delve deeper into this era.
Be prepared to stand in line for a photo outside, but the wait won’t be too long. The best time to capture your shot is after the site closes at 5 PM.
2. Yellow Elephant (James Braden House)
The Yellow Elephant, also known as the James Braden House, is an iconic and historically significant home located on Federal Street between Boston and Flint. It’s aptly named by followers of a popular Salem Instagram account due to its vibrant Halloween decorations. See if you can spot all the skeletons in the yard!
3. Ouija Board Museum
The Ouija Board Museum is a truly unique attraction, hosting the world’s largest collection of Ouija boards and related artifacts. Engage the owner in conversation for a distinctive perspective on the supernatural, and don’t hesitate to ask them to take a picture with you!
Also known as the Salem Witch Board Museum, the entrance is through the shop named “Remember Salem.” Admission is $10.
READ NEXT: The 31 Spookiest Things To Do In Salem
4. Ropes Mansion & Garden
The Ropes Mansion is a stunning 18th-century colonial Georgian house museum in Salem, celebrated for its gorgeous gardens and rich history. It captivates visitors with its well-maintained architecture, historical furnishings, and its iconic role in the film “Hocus Pocus,” making it an essential photo op for anyone visiting.
5. Charter Street Cemetery
The Charter Street Cemetery, also known as the Old Burying Point, is among the oldest and most significant cemeteries in the United States, established in 1637. As one of Salem’s essential sites of interest, it offers a melancholic yet fascinating glimpse into the town’s history, featuring centuries-old gravestones and notable burials such as Justice John Hathorne from the witch trials, all underlining its importance in Salem’s heritage.
Advance ticket booking is required to visit this site.
6. Goodnight Fatty Truck
Goodnight Fatty is a beloved cookie shop in Salem that boasts a devoted following. Here, you can find some of the most scrumptious and unique cookies around, serving sweet treats to both locals and visitors. Defying traditional cookie norms, these late-night baked goods showcase innovative flavors and a perfectly soft, chewy texture, earning it a top spot among the best eateries in Salem during October.
Don’t forget to grab a cookie before posing in front of the decorated truck, featuring a skeleton chauffeur!
READ NEXT: The 13 Best Restaurants In Salem, Massachusetts
BOSTON SELF-GUIDED FOOD TOUR
If you’re visiting Salem on a day trip from Boston, check this out! Discover historical landmarks and delightful eateries in the North End and beyond with my free self-guided food tour of Boston. You won’t regret it.
7. Bewitched Statue
Located in downtown Salem, the Bewitched Statue is a charming tribute to the beloved 1960s television sitcom “Bewitched,” which filmed several episodes in the city. This enchanting attraction, featuring a life-size bronze statue of the show’s star, Elizabeth Montgomery, is a must-see for fans, adding a delightful pop culture touch to Salem’s rich historical background.
As one of the most photographed spots in Salem, be prepared to wait your turn, but it usually won’t take long.
8. Witch Museum
The Witch Museum in Salem offers an immersive and educational experience about the infamous Salem Witch Trials of 1692. With engaging exhibits, dramatic presentations, and historic artifacts, it provides critical insights into one of the most significant and tragic periods in American history, making it an unmissable destination in Salem.
9. Haunted Happenings Marketplace
The Haunted Happenings Marketplace is a lively and bustling area in Salem, particularly vibrant during the Halloween season. It’s a must-visit location due to its unique blend of shops, food stalls, and entertainment options, perfectly reflecting the city’s festive atmosphere and its deep-rooted connection to the mystical and supernatural.
There are plenty of photo opportunities in the area, but my favorite is in front of Coven’s Cottage.
10. Witch Shops
The Witch Shops of Salem are fascinating destinations offering a diverse array of mystical and magical items that reflect the city’s singular history and culture. With offerings ranging from spell books to crystals, these shops are a must-visit, brimming with unique charm and a hint of the mystical.
The Best Witch Shops for Photos:
- The Black Veil: A unique blend of a tattoo parlor and shop with an iconic design worthy of any photo session.
- Nocturne: Packed with Instagrammable corners and spooky literature.
- Vamp Fangs: A gothic gem located on Essex Street.
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