The color red has a deep and storied history. It symbolizes victory, wealth, resistance, and power, and has been worn by people throughout the ages to make bold statements — from aristocrats and royals to business leaders and politicians. In the arts, red has consistently served as a compelling tool for capturing the viewer’s attention, as it is one of the first colors our eyes naturally notice. This is likely why it has such a significant impact, particularly in the realm of fashion.
While I won’t delve into the countless designers who have incorporated red into their collections over the years, I will say this: There are simply too many to count. What I want to focus on is our current fascination with this captivating primary color, which began to gain notable traction last year. So, where does the trend stand in 2024? Let me assure you, red is far from being outdated — not just yet. It continues to bask in a prolonged moment of attention. From vibrant, blood-red shades to rich burgundies and even warm, tomato-like tones, designers are still showcasing this bold color in their collections.
